Coffee Talk #044 – iContact CEO Ryan Allis Shows How To Build Relationships With Your Customers Through Effective Email Marketing

Coffee Talk with Ryan Allis, CEO of iContact.com

Email marketing is one of the most efficient and effective ways of retaining customers and increasing conversion rates but affiliates often go about it the wrong way and are frustrated by their poor results. James Martell, President of Net Guides Publishing Inc., natural search expert, and successful affiliate marketer is always looking for ways to demystify the tools of the affiliate marketing trade and in this edition of Coffee Talk, James brings Ryan Allis on board to explain how to use email the right way.

Ryan is an expert on email marketing and co-founded iContact.com, which now has over 43,000 customers and $29,000,000 in annual sales, in 2003. He’s also the bestselling author of “Zero to One Million,” and was listed as one of Business Week Magazine’s top 25 entrepreneurs under 25. Most recently, Ryan has been invited to the White House as part of the Summit Series where entrepreneurs and innovators under 40 have the opportunity to give their input directly to the administration. [Read more...]

The System Seminar, Banner Ads for Newsletter Sign-up, Crafting a High Converting Opt-in Page, Full Website Back-up, Coffee Talk with Ryan Allis and Linda Woods, Google Adsense, Installing Your CMS and Customizing Your Site

"LIVE" Q&A with James Martell

During this interactive coaching session James discusses the systems seminar for 2009. He goes over the outline of the event and the different topics that were discussed. All the seminars were held in one room this year so everyone was able to hear every topic.

Next James emphasizes the importance of creating a banner that really jumps out and grabs your visitors attention. He walks you through the example of Arlene's banner ad on EpilepsyMoms.com and follow's through with the importance of having the ideal landing page and the headline on that page. James reminds participants the goal of the homepage should be to get subscribers to your list and encourages everyone to join in the discussion in the forum to get their questions answered. [Read more...]

s2Member®