"Facebook 101 For Business" Shows You Exactly How To Generate More Leads And Customers For Your Business Quickly And Easily!

From: James Martell

Re: Using FACEBOOK To Grow Your Business… FOR FREE!

Dear business owner,

Have you ever found yourself asking why marketing your business online can be so, well, confusing?

It’s kind of a dilemma, when you think about it.

All at once, the Internet has given business owners more ways of reaching an audience than ever before, while also making marketing more complicated than it ever was.

Back in the day, marketing was pretty much limited to cold calling, directories, and advertising.

Today, businesses have literally hundreds of different ways to advertise their services online.

As a business owner, you COULD try to master each and every one of the thousands of free and paid marketing tools online.

But in truth, it’s better to have a handful of effective marketing strategies that you know inside and out, than to try to become a pro at everything.

So what you really need is an effective strategy to reach as many potential customers as you can, and generate as many high quality leads as possible.

Most people online don’t make purchase decisions based on advertisements.

Instead, they base their decisions on word of mouth and influence inside a community.

So, the best way to market your business online is to build a presence in the biggest and most active online community. Once you’ve found that community, you have discovered ONE of the INDISPENSABLE KEYS to building a business online.

… And I Don’t Need To Tell You That FACEBOOK Is Hands Down The BIGGEST, MOST ACTIVE, MOST POPULAR Social Media Site On The Internet, Where Millions Of People Talk About Businesses And Their Products Every Day!

With 1 billion active users, Facebook is without a doubt the most popular site on the Internet.

Practically everyone has a Facebook account.

And the handful of people who don’t have one, are still influenced by the site, because they have friends and family members who get their news and information from it.

Clearly, any business operating today needs a Facebook presence.

But when it comes to using Facebook for marketing, there is a right way and a wrong way to go about doing it.

Do it the right way, and you will generate more leads than ever before without spending a cent on advertising.

Do it the wrong way, and you’ll give yourself a very bad reputation that won’t be easy to reverse.

If your Facebook marketing strategy involves spamming your friends list, adding fake robot subscribers to your page, or randomly adding friends you don’t know, you need to stop what you’re doing, and pay close attention to the rest of this letter.

The Real Key To Facebook Marketing Is To Build An Attractive Page That Delivers Interesting And Engaging Content, And Drive As Many Potential Customers To Your Page As Possible

It’s really as simple as that.

A popular Facebook page can do more for a business than practically any other online tool.

A Facebook page is like a dynamic website with a built in audience: on it, you can reach out to a wide audience with posts, links, images, videos, and anything else you can think of.

But unlike a website, a Facebook page lets potential customers interact with each other and discuss your products and services, building a social reputation in ways a website can’t. Like anything else though, the devil is in the details.

Facebook pages are powerful tools with a lot of features that most business owners don’t know about.

The key to using a Facebook page effectively is to take advantage of ALL the features that will help you build an audience and a brand.

Maybe you’re already familiar with Facebook business pages. Maybe you even already have one for your business.

But did you know that most businesses use less than 50% of all the tools available on pages, which let you do a ton of cool things like…

Invite contacts who aren’t on your friends list, by tapping into your e-mail contact list.
Use tabs to show dynamic content to your viewers.
Customize tab landing pages and options.
Include polls, videos, contests, landing pages and more.
Promote your page on websites outside Facebook.
Add your employees as page administrators and have them manage the content on the site.
Gain demographic insights into your audience, including statistics about how your fans are using your page?

Facebook pages have developed tremendously since their introduction to include a full suite of marketing tools for businesses.

And the best part?

All these tools are FREE!

You don’t need to spend a penny to start marketing your business with a Facebook page, or to dramatically improve the work you’re already doing.

All you need is a system, a combination of information and ideas that will help you maximize your results while minimizing your effort.

THAT’s a strategy that has lead businesses around the globe to success with Facebook, and I just wanted to take a minute to talk to you about this powerful social media network and what it can do for your business today.

But first, let me introduce myself.

Hi, it’s James Martell here, founder of The School of Internet Marketing.

The School of Internet Marketing was founded specifically to meet the needs of business owners who know they must master the Internet but lack the great deal of time needed to do so.

Our classes are designed to help you understand the most powerful Internet marketing tools as quickly as possible, so that you can immediately use them to grow your business.

While traditional college classes are designed to help you understand a topic just long enough to pass an exam, our courses are designed to help you master a topic and use it daily to keep your business not only current, but ahead of the competition.

Just as paper books are quickly giving way to electronic publications, traditional advertising methods are migrating to the Internet. Newspaper ads, radio commercials and flyers have nearly been completely replaced by Facebook, Twitter, LinkedIn, Google and other venues.

The School of Internet Marketing is your map to navigating this transition smoothly, and not only creating your Internet presence, but dominating your particular marketplace.

We don’t teach theory; we teach success.

Currently, The School of Internet Marketing offers courses in every subject relevant to Internet marketing and online business, including:

Web development
Search engine optimization
Video marketing
Social media marketing
And so much more
All of The School of Internet Marketing courses are taught by expert instructors, subject matter experts who have developed successful businesses and more importantly -- who work in the field everyday doing exactly what they teach.
Today, I’d like To Introduce You To The Instructor For Our Facebook 101 For Business Course: Stephanie Lichtenstein.

Stephanie Lichtenstein loves social media. She has helped hundreds of small businesses develop their social media strategy and position themselves on Facebook – delivering new customers every day from the web.

She will help you do the same!

Stephanie regularly presents at national marketing conferences that have included Affiliate Summit, ShareASale Think Tank, AMDays and most recently at Affiliate Summit East in New York City.

Stephanie has an impressive background in the marketing industry, working with both Internet Retailer Top 500 and Fortune 500 companies.

Stephanie is the founder of Micro Media Marketing, a cutting-edge social media marketing agency, that actually writes, designs and CREATES the Facebook content for their clients, with one goal in mind:


And she’s going to teach you to do the exact same thing in her course…

Launching A Successful Facebook Strategy Is Easy ...With A Little "Know-How"

Hey guys.

If you’re ready to finally put Facebook to work for you — to develop a powerful Facebook strategy that promotes your business to the world AND helps you generate new leads and sales – then you're going to love what I have to share with you in this letter.

I am going to teach you develop a powerful Facebook strategy and business page for a fraction of what you would pay a marketer to design one for you. Working step-by-step, you will learn to construct a professional business page you'll be proud of for your business.

There are more than 1 billion people on Facebook, — and I'll teach you how to reach the ones that matter most to you. I’ll show you how to be in the right place at the right time — to take advantage of the world's most popular social networking site.

6 Facebook Facts and Statistics
There are one billion posts per day made on Facebook. The average user spends nearly 7 hours per month on the social networking site, and one out of every five pageviews on the Internet is on… Facebook. (Visual.ly)
Three out of four American moms use Facebook. (iMedia Connection)
Facebook accounts for one out of every five pageviews on the Internet. It’s used by more than half of all people in North America, more than a third of all citizens in Australia and New Zealand, and more than a quarter of the population in Europe. (iMedia Connection)
Of Facebook’s one billion-plus users, 57% access the site from mobile devices. (Jeff Bullas)
Among Facebook marketers, 64% have used Facebook Events to inform fans about online or offline events, making this a far more widespread tool than display ads and targeted posts. (Marketing Charts)
90% of small businesses are on Facebook, and roughly two-thirds post more than once per week. (Leaders West)


If generating new business appeals to you, keep in mind, I have taught hundreds of business owners how to develop a successful Facebook presence for their business. If after careful consideration, you invest in my training, then I promise — you won’t be disappointed. In fact, I guarantee it.

As a unique way to share some of my concepts on website development before you make your decision – I've placed a 20-minute audio above, which includes my discussion with James Martell, the founder of The School of Internet Marketing.

I wish you all the best in whatever you decide.


Stephanie Lichtenstein,
Instructor, The School of Internet Marketing
You Will Quickly Discover That Building A Facebook Business Page Yourself — Is Not Only Achievable But Very Empowering!

"Facebook 101 for Business" is a complete course on how to develop a social media strategy and business page for Facebook.

Once you see how easy it is to set up and optimize your Facebook business page and start adding content, you’ll discover that the goal of launching a success Facebook marketing campaign is not only achievable, but very empowering.

“Facebook 101 for Business” is a 6-part video series that walks you through all the major phases of developing your Facebook strategy including: Setting up, customizing and optimizing your business page for marketing.

In the course, Stephanie Lichtenstein walks you through each of these phases using real-world examples of pages that Stephanie helped develop.

Real World Pages That Stephanie Helped Develop

Each of the major concepts Stephanie introduces in the course is backed up with a real case study.

Stephanie takes each business page apart in a series of screencasts where she walks you through each of the steps on her own computer screen, so you literally CAN’T get it wrong!

Course Format


All of our courses are 100% web-based and you can access your classes from your laptop, tablet, smartphone or desktop computer.

The “Facebook 101 for Business” course is designed to teach you exactly what you need to do to bring your Facebook strategy to life, without unnecessary tasks or content that can actually slow learning.

You’ll learn through streaming videos, companion audios, printed materials, and be fully supported by MP3 audio interviews with industry leaders, live Q&A and coaching sessions, chat room discussions and personal interactions with other students and your instructor.

You not only get extremely valuable information, but a support team and system that is fully committed to your online success.

And Facebook 101 For Business Shows You EXACTLY How To Put This Proven Know-How Into Practice And Generate More Leads And Customers For Your Business Overnight!

“Facebook 101 for Business” is not just a training—it’s a full course, a complete EDUCATION in how to build your Facebook business page as quickly and efficiently as possible, without sacrificing quality.

Here’s just a preview of some of the amazing things you’re going to learn about in the program:

How to set up an eye-catching page that will makeover people want to ‘like’ your business and follow every piece of content you publish.
How to build a MASSIVE audience starting with just your friends and expanding to include e-mail contacts, your friends’ friends, and more.
How to make posts that generate HUGE amounts of buzz for your business and get people talking about your products and services.
How to add a gorgeous cover photo that creates a distinct brand image for your business, creating an “imprint” that people can’t get out of their heads.
How to manage the text in the “about” section so it not only conveys the information your fans and potential customers need to know, but also SELLS THEM on the benefits of doing business with you.
How to grant administrative rights to your employees, and use their contacts to grow your page’s audience.
How to use tabs, possibly Facebook’s most powerful-yet-under used business feature, to deliver tons of dynamic content to your audience, including videos, text content, and more.
How to respond to posts on your page to manage your reputation AND improve lead generation.
How to analyze demographics and performance metrics to gain key insights about how your page is performing.
And a whole bunch of other easy to implement tips, tactics and techniques that make growing your business on Facebook a piece of cake.

All this and more is contained in Facebook for Business 101, the complete, comprehensive guide to marketing on Facebook, in a series of step-by-step, easy to understand videos presented by Stephanie Lichtenstein.And I want to tell you something, on a personal level.

I KNOW it can be daunting and challenging to learn a new skill—especially something as vital to your business as online marketing.

That’s why I’ve worked one on one with Stephanie to make sure Facebook for Business 101 is as simple, straightforward, and easy to understand as possible.

The whole course is arranged in a series of “baby steps” that are so simple individually, but when put together in a step by step sequence, work generate massive results.

Each and every individual step is literally as simple as clicking a button or entering some basic information—But once you’re done, you’ve set up a full-fledged Facebook marketing machine!
AND, this is NOT just a series of video trainings!

Not only do you get the companion audio and transcript along with your videos, when you enroll in The School of Internet Marketing, you will get access to a series of twice monthly live Q&A and coaching sessions in our online conference room where you interact with other students and instructors to ask questions and get answers!

It’s a complete, “newbie friendly,” immersive and interactive introductory course to Facebook marketing.

If you’re TOTALLY new to Facebook marketing, THIS COURSE IS FOR YOU!

The time to take action and start building your social media strategy on Facebook is NOW.

So if you’re ready, it’s time to make that commitment, put your best foot forward, get your butt in gear and ENROLL NOW!

Now, I want to let you in on something very important:

When you sign up as a member of The School of Internet Marketing, You are a FULL FLEDGED Student which means you get access to EVERY course (there are 12 in all).

But that’s not ALL you get.

When you invest in The School of Internet Marketing as a member, you will receive:

The narrated video courses where Stephanie explains each and every step her Facebook marketing method in detail.
Detailed audio recordings of the video course, which deliver the exact same content so you can listen to it while you’re driving, working out, or eating lunch.
The text transcripts which you can annotate and use for quick reference any time you need a quick refresher.
Access to the private member’s area where you can ask any question you like 24/7.

And finally, twice monthly live Q&As held in our online conference room – first and third Thursday of each month – all sessions are recorded for playback and review if you are unable to attend live.

As A Member, You Get Access To ALL Courses And ALL Interviews – No Strings Attached!

Yes! You read that right!

As a member, in addition to receiving Stephanie’s full “Facebook 101 for Business” training course, you will also receive access to ALL courses within The School of Internet Marketing, covering topics ranging from Facebook and Twitter, to YouTube, email and mobile marketing, outsourcing, and so much more.

In addition, as a member, you will receive INSTANT access to the 80+ “Coffee Talk” interviews hosted by myself, where I interview handpicked guest experts covering topics important to you.

As a member of The School of Internet Marketing, you get access to Stephanie’s course AND all the courses, and all the interviews and everything outlined below.

Online Courses
Step-by-step tutorials, graphically rich presentations, companion audio and full transcript
Coffee Talk Interviews
Continuing education series, stay up-to-date on what's working, expert interviews, MP3s
Private Chat Forum
Ask questions and get answers, 24/7 access, interact with other students and instructors
Instant access to proven tools, software, services and providers recommended by instructors
Live Q&A and Coaching
Held twice monthly, online conference room, ask questions, recorded for play back and review
Coaching Club
Archive of live recordings from the twice monthly live Q&A and coaching sessions, downloadable MP3
Facebook Group
Members only, meet n mingle, share success stories, brainstorm, engaging, fun and sociable
My Profile
Easily modify your personal member profile, update passcode, display name and email address
Events Calendar
Calendar of live Coffee Talk interviews, special live trainings, live Q&A and coaching sessions
Help Desk
Billing and technical related questions, by email or telephone, 9 to 5pm Monday thru Friday
Certificate of Achievement

This practical, skill-oriented course provides you with interactive workshop style lessons that build skills important to marketing online. This course is for you if you are an aspiring Internet marketer.

Take the course, and complete your Facebook page to earn your Certificate of Achievement.

We have made it extremely easy with our secure order form; just enter your name and contact information along with your credit card number or PayPal address, and you’ll be enrolled and ready to start.

Again, I have to emphasize that your investment does not JUST get you Stephanie’s course: once enrolled, you will be a member of The School of Internet Marketing, with access to ALL courses by a variety of instructors, twice monthly Q&A sessions, 80+ Coffee Talk interviews, and access to the member’s area, where you can ask questions and get answers.

Enroll Now!
YES! Give me access to the Facebook For Business 101 Video Course!
YES! Give me access to twice a month Q&A sessions where I get to ask any question I want about Facebook and online business!
YES! Give me audio and video transcripts of the entire Facebook course for easy reference!
YES! Show me how to build a business website in an easy to understand way that I can implement TODAY!
YES! Give me access to the entire course archive of 12+ full courses, plus 1 *new* course each month!
YES! Give me access to the entire Coffee Talk archive of 80+ “Coffee Talk” interviews, plus 2 *new* interviews each month!
Money Back Guarantee

Stephanie and I (along with the other instructors) KNOW The School of Internet Marketing will help you achieve your goals.

That’s why we back up your tuition fee with a complete, unconditional, no questions asked money back guarantee.

The way this works is simple.

If at any time in the first 60 days after enrolling, you decide you aren't seeing the value you expected, you can simply email us, and we'll refund 100% of the fees paid …


It's really that simple.

Enrolling in The School of Internet Marketing is an investment that can and will change your online marketing forever, getting you more attention, generating more leads, and making you more money than you’re making now.

And if on the off chance it DOESN'T do what you want it to, you’re investment is 100% protected and “no strings attached” guaranteed with our refund policy.

It’s a no-risk, no-frills, no-strings opportunity.

The time to act is now.

So go ahead, sign-up today!

Warm regards,

James Martell
Founder, The School of Internet Marketing