Coffee Talk #076 – Expert Insight on Selecting a Domain Name for Your Business

Ed Keay-SmithCoffee Talk with Ed Keay-Smith

James Martell, founder of The School of Internet Marketing, knows that a well-chosen domain name can be a considerable asset when it comes to the success of your website. As the first step toward building your online presence, it’s crucial to choose a domain name that will serve you well.

In this edition of Coffee Talk, James sits down with Ed Keay-Smith from Ed owns a portfolio of domain names, which he has been building since 2005. Listen in as he shares his expertise on understanding and selecting domain names with you in this podcast.

Registering a domain name and setting up hosting for your website can be a confusing process if you've never done it before. This podcast serves as a step-by-step guide on the process, and also contains valuable expert tips that will help along the way.

Gain Clarity and Expert Insight on Choosing A Domain

The domain name you choose serves as the address to your website. Listen in for a detailed outline of what you need to think about as you select the domain name for your business website. You’ll learn all you need to know about the process, including:

  • Where to register your domain name
  • How to find what keywords your customers are searching for online
  • Which domain name extension is best for your business
  • What not to do when selecting a domain name

It’s easy to think all the “good” domain names are taken - this is not the case! You can still secure a great domain name even if you’re targeting a highly sought-after keyword - even what to do if your chosen domain name is already taken. Listen in to find out how.

You've probably noticed a number of domain name extensions around the web - .com, .net, .ca - if you’re wondering which is best for your business vision, you’ll find the answer in this edition of Coffee Talk. Each type of extension serves a unique purpose; Tune in to find out which is the best choice for your long term online goals.

You’ll find answers to these questions and more:

  • What is the “Radio Test” and does your chosen domain name pass?
  • What keyword should you use in your domain name to bring in the search traffic?
  • What domain name extension is best?

Choosing a Domain - The First Step to Success Online

Everyone in business needs to be online these days. Print listings and advertising, such as the Yellow Pages, are quickly becoming obsolete as people start looking to the internet for where to do business.

Choosing a domain name is literally the first step to getting your business online - this Coffee Talk with Ed Keay-Smith will help you get it right the first time as James and Don share their experiences, including what not to do when choosing a domain name.

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